In a context of ecological emergency, several measures have been put in place to reconcile financial investments and sustainable development. A large number of banks have already taken the plunge and offer adapted services.
How to act to improve its environmental impact?
For banks:
- Develop “green offers” for their customers. According to a study by Ifop (French Institute of Public Opinion), 60% of French people pay attention to their investments in view of the environmental impact.
- To propose new investment funds: the objective being to guide the customer towards a healthier finance by investing in shares of companies acting for a sustainable environment.
For clients:
- Act directly on their savings. Nowadays, there are several ways to track your savings. For example, the RIFT application does that and allows you to deduce social and environmental impact.
- Choose an ethical bank that takes a stand on environmental and social concerns.
Some of the most committed private banks offer their clients Socially Responsible Investments (SRI). The SRI label allows them to invest in securities that reconcile financial investments with sustainable development.
To conclude, the ESG (Environmental, Social, Governance) approach (which criteria include, for example, the fight against corruption, the employment of disabled people and the transparency of executive compensation) will continue its development through new objectives.
